Do you ever read terms and conditions?
Check out this from the Weetbix Face2Face competition:
By entering this Promotion you agree that Sanitarium and/or its related companies may hold, use and/or disclose information about you including your name, address and photograph for research, promotional, marketing and/or publicity purposes without compensation and that copyright in such material (if any) vests in Sanitarium. You have the right to access the information and request correction of any errors in it pursuant to the Privacy Act 1993.
Scary? Yes, no, why?