TVNZ Wants To Increase Maori Programming

TVNZ plans to significantly increase the presence of Maori programming from 167 hours to 300 hours on TV ONE and TV 2, plus another 190 hours on TVNZ 6 and TVNZ 7.

If the plan is approved by funding bodies Te Mangai Paho and New Zealand on Air:

  • Maori programme hours would almost treble
  • A new and broader range of Maori programmes would be created
  • Maori programmes would be screened on TV ONE, TV2, TVNZ 6, TVNZ 7, and TVNZ ondemand
  • A Maori Programming Commissioner role would be created to decide what shows would be made.

TVNZ has an agreement with the Maori Television Service to share programmes, so the new strategy would also see Maori content increase on that channel.

This is the first time in TVNZ’s history that a Maori programming strategy has been created. One of the goals of TVNZ’s new five year strategic plan is for the organisation to be the local content leader. TVNZ wants to up its commitment to Maori programming, Maori programmes that inspire New Zealanders – Maori and non-Maori – on every screen, that ensure the health of Maori language and tikanga and creates a taonga or treasure for future viewers.

TVNZ says this change signals a mainstreaming of Maori programmes into every day commissioning at TVNZ and for too long TVNZ’s Maori programming was not core business.

Proposed shows:

  • Waka Huia an archival series that focuses on tribal iwi, tangata, waka and taonga
  • Marae a reworked hosted current affairs show in the style of TV ONE’s Sunday programme
  • Te Karere a daily Maori news programme, all plays subtitled, in a refreshed format with multiple plays on TV ONE, TVNZ 7 and TVNZ ondemand
  • A new one hour series to replace Mai Time aimed at rangatahi or younger viewers
  • Two new Maori language acquisition series targeting pre-schoolers and 18-39 year olds
  • A six part TV 2 reality series in which two kiwi families are transported back to 18th century Aotearoa
  • Maori lifestyle series including cooking, parenting, travel and business
  • Whanau a series of six minute episodes which teach Maori language and culture through short dramas set in a Maori home environment
  • Eye to Eye a current affairs studio programme hosted by Willie Jackson
  • A minimum of three one hour documentaries which have a Maori focus or perspective
  • A broad appeal Maori drama series.

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