New Series: Lofty Ideas

Arts Channel – Fridays from 1 April, 8.00pm

Lofty Ideas is a hosted design series that features lofts located in major cities throughout Canada, the USA and the UK. Each half-hour programme profiles lofts with unique and imaginative design solutions for open concept living. Every episode of Lofty Ideas features three distinct lofts. In each loft the unique design, style, colour, layout, accessories and furnishings are reviewed and discussed. In the third segment the show focuses on the lifestyle of the loft owner. Individuals such as painters, sculptors, photographers and designers take us through their lofts and show us the environment that fuels their creativity. Lofty Ideas is hosted by Katherine Stone, an enthusiastic interior designer. She guides the viewer through the show, conducting interviews with owners and designers who offer advice on how to turn large unobstructed spaces into unique urban lofts. Lofty Ideas is a series not only for the loft dweller, but for anyone who likes open concept living. It is for people looking for creative ideas to help them take a large open space and turn it into a unique living environment. Lofty Ideas deals with spatial division and how the various aspects of design affect it, and its main objective is to show the viewer how to make the most out of an open living space. The programme is the only television series dedicated to the trend in loft living and urban renewal, and has been a ratings winner wherever it has aired.

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