Erebus and TVNZ

 

Over the last week TVNZ news has run stories on the Erebus disaster. These have been well promoted and have had a high profile. TVNZ as a broadcaster promote with abundance “their product”, up coming programs and their stars. So I was surprised to see that Erebus – The Aftermath was not promoted and that it screened at 10.30 pm.

Why? An earlier time slot would not have been good for Air NZ as an advertiser? No doubt TVNZ would state that it wouldn’t have rated, “no one would have been interested due to the dramatized documentary being too old”.

My thoughts go out to all who lost members of their family and friends in the Erebus tragedy.


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  • Jeffrey

    And what about the proportion of the population under 30 who would never have seen this before?

  •  

    <blockquote>good for Air NZ as an advertiser?</blockquote>

     

    My what a sad world we live in.

  • bobscoffee

    I found it a superb docu-drama and also couldn’t understand why it was relegated to the late-night slot.