Here’s something you don’t see too often. Prime dominating a primetime time slot. But that’s exactly what happened last night between 8:30 and 9:30pm when the channel screened the documentary I Dreamed a Dream – The Susan Boyle Story.
The 9.8 rating was an impressive win for the channel which grew its viewership across the hour.
That rating gave Sky Television a near 50% share during the hour.
Prime’s new series, Get Growing with New Zealand Gardener managed a 2.1 rating but also grew its viewship over the timeslot.
Source: AGB Nielsen 5+