More week on week growth for TVNZ

Last week saw growth week on week and year on year for TV ONE and TV2, as highlighted in the top “week in review” stories on TVNZ’s business marketing site tvnzplanit.co.nz.

TV ONE’s Dog Squad grew audiences week on week and year on year for all people aged 25-54 (AP25-54), up almost four ratings points on the slot’s previous four weeks, and up over two ratings points against TV3 in the same timeslot.

The Zoo and Sunday also outperformed the previous four weeks, up week on week for AP25-54, and significantly beating TV3 for Sunday night.

On TV2 the big shows kept pulling in the big audiences. Grey’s Anatomy scored 19.6 target audience ratings points (TARPs) against household shoppers with kids 0-14 (HHS w/kids 0-14), up almost 2 ratings points on the previous four weeks, and almost double the ratings of TV3’s House.

Sister show Private Practice also had a stellar week, with week on week and year on year growth in all three key demos: AP18-39, HHS w/kids 0-14 and TV3’s target demo AP18-49.

The Big Bang Theory had a double-whammy, growing audiences week on week and year on year across both its Wednesday night and Friday night timeslots in all key demographics.

 

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  • LM

    ‘Last week saw growth week on week and year on year for TV ONE and TV2, as highlighted in the top “week in review” stories on TVNZ’s business marketing site tvnzplanit.co.nz.’  What demo is TVNZ talking about? If you go to The Week That Was Week 11 on the tvnz planit website, TV One is clearly down year on year in their 25-54 station demographic while TV2 was down week on week in their 18-39 station demo which makes the above statement incorrect.