I have some great news for all those people who wished NZ On Air hadn’t given TVNZ $1.6m in funding for New Zealand’s Got Talent. There will be no funding for TVNZ to produce the show in 2013.
Instead, NZ On Air has announced that they will be giving $1.6m in funding to Mediaworks for a local version of The X Factor in 2013. Oh, I can hear the thunder of fists on desks rolling in the distance.
So this announcement means that TVNZ will either need to get their sponsors to dig deeper in order to get a third series of the phenomenally high rating show to air or put it to bed until it can secure funding again. If TVNZ does decide to cover the costs of producing the show, rest assured the usual suspects will complain that taxpayer money is still being spent to produce television they only secretly watch. Either way, TVNZ producing the show will draw criticism.
$1.6m in funding for TV3 will be a fantastic shot in the arm for the company that has had more than its fair share of financial woes over the years. They’ve proven they can produce quality television that rates and performs for their advertisers so this will be their biggest opportunity to finally convince people to pick up their remotes and discover what the buttons do.
New Zealand’s Got Talent rated through the roof for TVNZ on its opening night and revealed that the acts were good and entertaining. Even if The X Factor New Zealand performs half as well, it will be an enormous success for TV3 and we simply cannot wait!
In the meantime, the chorus of whingers will let their voices be heard. Until, that is, those with far more talent and charisma steal the limelight and deliver New Zealand a new generation of performers we can fall in love with.