Last night marked the fourth straight win in a row for Campbell Live and the fifth win in six nights over TV One’s Seven Sharp. I note, with interest, that nothing has been mentioned about this, or Campbell Live‘s new records they set last week by the mainstream media who were pretty keen to slap Seven Sharp around.
We’ve had some interesting dicussions with people in the 55+ demo who used to watch Close Up but are now flipping over to TV3 for their current affairs as they can’t stand those “immature folk” on TV One. They’re still watching One News though but it will be interesting to see what happens over time if the ageing population decides to turn their back on TVNZ after their regular messing with the brand.
The next couple of weeks of ratings between these two shows should be very interesting.