TVNZ chalks up over a million America's Cup streams

americas-cup-logo-300While the ratings for TVNZ’s coverage of the America’s Cup have been incredibly high, so have the number of streams they’ve been serving for people who haven’t been able to be in front of a televion.

Across the Americas Cup final races (since Sunday 8th September), there have been over a million live streams on the TVNZ website. The volume of streams have increased throughout the finals, with over 250,000 streams for this morning’s race alone. Weekday streams perform significantly better online than weekend. This demonstrates the strength of alternative viewing platforms when people are less able to watch on TV.

Date Weekday Live Streams
8-Sep-2013 Sunday 13,818
9-Sep-2013 Monday 67,675
11-Sep-2013 Wednesday 77,627
13-Sep-2013 Friday 140,801
15-Sep-2013 Sunday 22,410
16-Sep-2013 Monday 166,323
18-Sep-2013 Wednesday 81,454
19-Sep-2013 Thursday 213,384
20-Sep-2013 Friday 258,454
Total 1,041,946

Source: Omniture

Additionally, across this period there were over 100,000 further streams to Americas Cup video content; this includes video news clips on the Americas Cup site section and the full race streams available on our Ondemand service.

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About the author

Regan is one of the co-founders of Throng Media.
If they're on, I'm usually watching Game of Thrones, The Walking Dead, 24, Battlestar Galactica, The X Factor, Survivor, House of Cards, Mad Men and the NRL.
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