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Another great week for TVNZ's ratings
Last week was another great week for TV ONE and TV2, as highlighted in the top “week in review” stories on TVNZ’s business marketing site tvnzplanit.co.nz.
TV ONE’s Breakfast grew audiences week on week and greatly outperformed TV3’s Sunrise year to date across all time zones against AP25-54.
Breakfast’s average audience for AP25-54 was almost 500% that of Sunrise’s average audience for the same demographic, and in TV3’s target demographic of AP18-49 Breakfast’s average audience was over 440% greater than Sunrise’s. Household Shoppers with kids 0-14 (HHS w/kids 0-14) also prefer Breakfast to Sunrise, with Breakfast averaging an audience 260% greater than Sunrise for this demo.
Read morePaul Henry's return makes immediate impact on Breakfast television audience
TVNZ’s Breakfast audience has enjoyed an immediate and noticeable boost since Paul Henry came back from holiday on the 1st of March.
In the two weeks since Paul’s return, Breakfast has averaged 143,625* viewers every morning. This is a significant gain on the previous fortnight’s average that showed119,008* people watching every morning. It is also well ahead of the same period last year when 127,242* were watching.
While TVNZ’s Breakfast programme continues to grow in popularity the same can’t be said of TV3’s early morning show. Official ratings data shows Sunrise has dropped almost 4,000* viewers on average every day since March 1st compared to the same period last year.
Fourth Contestand fired from The Apprentice New Zealand
The women in team Athena proved too difficult to handle for Chris Whiteside, who was fired by ‘The Boss’ Terry Serepisos, tonight on The Apprentice New Zealand.
This week, teams Athena and Number 8 were given the challenge of developing a viral marketing campaign for a free Microsoft security product, and Whiteside volunteered to be project manager, confident in his team's combined skills to win the task.
However he was in for a shock when Serepisos announced the project managers would be swapping teams, making him the leader of Athena instead. Whiteside was unhappy about the swap, muttering he had been given a 'hospital pass'.
While the men in Number 8 were a picture of cohesion with Nicky Clarke at the helm, problems abound from the outset for Athena, as Whiteside struggled to work with the team.
Read moreTVNZ 6 Forms A Partnership With TrustPower Community Awards
TVNZ 6 is delighted to be partnering with the TrustPower Community Awards in 2010 to bring remarkable stories of volunteers all over the country to our screens.
TVNZ 6 has started production on Volunteer Power, presented by Julia Wright and Jim Mora. The series will tell the stories of visionary and award-winning projects operating in kiwi communities for the proven benefit of kiwi communities - fuelled by the boundless energy of community volunteers.
Cameras start rolling next weekend, March 12, at the TrustPower 2009 National Community Awards, to be held in the Nelson Tasman region.
Read moreQ+A Interview with CRI Taskforce Chair, Neville Jordan
Neville Jordan Interviewed By Paul Holmes
PAUL Mr Jordan, good morning. Let's establish your bona fides if I may without being patronising, but some people may not be familiar with your extraordinary record. You're a businessman with a fascination for science, the only Kiwi to list on the NASDAQ, how did you achieve that?
On Q+A this Sunday
Minister of Science, Research & Technology and Minister of Defence, Dr Wayne Mapp, joins Guyon Espiner to discuss ways our science institutions grow this country’s wealth and spawn new companies? And as the SAS comes under fire in Kabul, we look at the Willie Apiata Factor and ask who are our friends and enemies?
Then, continuing the science theme, Paul Holmes talks to Neville Jordan, the Chair of the Crown Research Institute Taskforce and the only New Zealander to launch a company on the NASDAQ, about how he wants to rev up those “powerful engines of economic growth”
Dr Rick Boven, head of the NZ Institute and former Green Party MP, Sue Bradford join Paul Holmes & Dr Therese Arseneau on the panel.
Q + A is broadcast live 9-10am Sunday on TV ONE and repeated at 9.10pm on Sunday nights and 10.10am and 2.10pm on Mondays on TVNZ 7.
(TVNZ 7 screens on Freeview Channel 7 and Sky TV Channel 97).
Pacific TV "Goes Live" courtesy of TVNZ and Air New Zealand
Pacific nations are benefiting from broadcast technology and equipment donated by TVNZ and carried to the Islands by Air New Zealand.
TV stations in Tonga, Samoa and the Cook Islands have been donated TVNZ’s live broadcasting kits, which the broadcaster has recently replaced as a result of the migration to digital television.
Air New Zealand volunteered free seats for TVNZ staff to transport the equipment and train their Pacific colleagues in live broadcasting techniques, and free freight for the equipment.
TVNZ’s Pacific Correspondent Barbara Dreaver says the mission was incredibly exciting and emotional for all concerned.
“They were unbelievably thrilled to have the gear, and very nervous at first. But they did a beautiful job and put their new skills to work immediately in some important breaking stories,” she said.
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