New Zealand jewellery mogul Michael Hill has hinted at plans for a reality show to be incorporated into a competition he is running.
Hill is using US reality TV queen Kim Kardashian to help promote his competition in Australia, US, Canada and here in NZ which offers couples the chance to win a 22.25-carat diamond ring.
Hill suggested to members of the New Zealand Shareholders Association at a recent awards dinner that filming Kardashian was also part of a deal that could follow through to a TV show.
However, when asked whether he was a fan of reality TV, Hill said that he and his wife were not.
He said his wife had attempted to watch Kardashian on her E! Channel reality show Keeping Up With The Kardashians but lasted only 15 minutes before switching off.