TV2 built the audience further for Home and Away last week, lifting the average audience since the transition from TV3 by a further 2% this week to 285,756 viewers per episode. This is an overall 11% increase in Home and Away viewers on TV2 compared to the 258,587 viewers per episode that TV3 had in the three weeks prior to the the change.
The average audience for 3News fell again this week, down to 257,818 viewers per bulletin. This means that the 3News audience is now 20% lower than it was before TVNZ snuck off with one of Mediaworks’ prized shows.
The 5:30pm timeslot for TV3 continued to depress with Friday seeing Jamie’s 15 Minute Meals slumping to it’s lowest rating so far. With only 28,440 viewers, it surely must be moments before TV3 decide they need something else there. (Can anyone say The Simpsons?) Continue reading »