High Street Dreams

LIVING CHANNEL – Tuesdays from 5 April, 9.30pm

Fragrance guru Jo Malone is one of Britain’s most successful female entrepreneurs, having built a luxury brand worth millions which is loved by women all over the world. In this inspiring series, she gives budding entrepreneurs the chance to take a product they have created to new heights, launching them from kitchen table to high street. After being coached in branding, public relations and business, all must prepare for a pitch to a major retailer. In the cut-throat world of business – and during a recession – can they succeed?