Lego

the_lego_movie2014Lego has always been a toy favourite and the branching out into movies really cemented the plastic bricks as one of the coolest toys out. Now though, there are plans afoot for not only a TV series, but a reality series.

After The Lego Movie, watch out for the Lego reality TV show. The Danish toymaker is following the global success of its foray into Hollywood films with a move into TV next year.

Lego is developing reality competition formats and will be launching a TV series in 2015. A senior executive hinted on Tuesday that one idea Lego is exploring revolves around Master Builders – the name given to the designers of its toy bricks sets and theme parks, and to characters in its movie.

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16 of The Simpsons characters are getting lego’d.  What’s more, unlike some of the other sets (*cough* Star Wars) where you have to purchase different sets in order to collect the characters, these will be available for individual purchase.

Lego_LogoWith The Simpsons Lego on the not too distant horizon, one must wonder what might be next for Danish toy giant.  If this is anything to go by, then a Doctor Who Lego Tardis may not be too far in the distant future.

Sometimes we have to turn down project submissions that refer to specific brands or licensed properties. We do this to avoid getting your hopes up for something we know we aren’t able to make. In these cases, we already know the LEGO Group can’t secure licensing rights to produce construction toys based on a particular brand or property, due to a conflicting interest with a third party.

If such a conflict goes away, we’ll then be able to accept projects based on a particular brand or license. Continue reading »