Masterchef New Zealand

masterchef-logoYesterday we released some analysis on the ratings performance of Masterchef New Zealand which found that the average audience for the season was a little more than 190,000 viewers per episode. The numbers were significantly lower than any of the five previous seasons on TV One.

Mediaworks are desperate for positive ratings stories at the moment and are now resorting to scraping the bottom of the barrel to find something, anything that paints things in a better light than they are. We saw that on Monday.

Now though, Mediaworks’ director of entertainment and content, Andrew Szusterman, has reverted to the same appalling tactics we’ve previously lambasted TVNZ for. Continue reading »

Mediaworks will be somewhat happy with the season finale of Masterchef New Zealand last night as it drew a season high average audience of 260,050 viewers, one of the highest rating programs TV3 has had in a while. Comparatively though, the overall season has been yet another failed attempt by Mediaworks to turn their network around.

The average audience for the season was a disappointing 190,858 viewers per episode. While this was up 31% on the average audience of The Great Food Race, the numbers compared to the 5th season of Masterchef on TV One were down a staggering 59%.

masterchef-nz-tgfr-series-6-ratings-final Continue reading »

TV3 crowned their latest reality show winner last night with Tim Read beating Leo Fernandez for the Masterchef New Zealand crown. While Mediaworks managed to send out their ratings report yesterday, there has been nothing celebratory from them about what has been another fairly lack-lustre performing show.

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rnz-nationalI was on Radio New Zealand with Jim Mora this afternoon to talk ratings.

I joined Tim Watkin and Virginia Watson on the Panel to discuss the ratings on TV3.

Listen to the full interview here:

The once mighty juggernaut of Masterchef New Zealand continues to languish on TV3 with the average audience per episode less than half of what the fifth season on TV One was getting last year.

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Here’s a bit of a look at just how bad the Masterchef ratings are for TV3. Firstly, here’s what six season premieres look like.
masterchef-nz-season-premieres Continue reading »

masterchef-logoMediaworks have invested heavily in reality TV programming in the hopes of boosting their ratings by picking up the shows that have been cancelled by TVNZ. The shows, by themselves, aren’t that bad. The ratings, however…

Sunday night’s ratings for the sixth season premiere of Masterchef New Zealand on TV3 can only be described with words like awful, tragic, and horrendous etc. A dismal 159,390 people tuned in for the first live episode broadcast. And in case you need to read that number twice, it was 159,390 people.

The fifth season on TV One had an average audience per episode of 464,971 while the previous lowest rating episode had been 351,890, also in the fifth season. Continue reading »

Season 6 of MasterChef New Zealand begins Sunday July 26 and will screen at 7pm Sundays on TV3.


MediaWorks is pleased to announce that Michelin star chef Josh Emett and acclaimed restaurateur Mark Wallbank will be joining Al Brown on the judging panel of TV3’s MasterChef New Zealand.

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masterchef-logoWhile we already know that Al Brown will be one of the judges on TV3’s reboot of the Masterchef New Zealand series, Spy has suggested that Josh Emmett will be returning to the series and will be joined by Auckland restauranteur Mark Wallbank.

The name on everyone’s lips is Metro restaurateur of the year Mark Wallbank, but he could be challenged by bolter Nic Watt from Masu. Continue reading »