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Monday saw TV3 replace Story with their special interview When Hilary met Oprah. According to Mediaworks, it delivered the best ratings TV3 had had at 7pm since the launch of their new current affairs program in the key demographic. However, their use of cume was questionable.

The interview rated with an average audience of 199,550 viewers. 13 episodes of Story have had larger audiences.

For the rest of the week, Story had an average audience of 164,467 viewers per night, a drop of 2% on the previous week. With Monday included in the current affairs numbers, the average audience for the four nights were up 3% on the previous week to 173,253.

TVOne-vs-TV3-december-7-2015 Continue reading »

It was a minor 1% drop in the average audience for Seven Sharp last week to 418,850 viewers per night compared to the 16% decrease for Story which was down to 168,285. Despite the fall, last week was still the second best week in the last two months for TV3.

TVOne-vs-TV3-november-30-2015 Continue reading »

Paul Henry had his second best week ever last week and now Story has matched the success with their own second best performance. The average audience for TV3’s new 7pm current affairs show was up 24% on the previous week to 199,733 viewers per night.

TVOne-vs-TV3-november-23-2015 Continue reading »

After the record low, Story has rebounded by 13% to an average audience of 160,665 viewers per night. Meanwhile, Seven Sharp dropped 3% to an average audience of 428,868 viewers per night.

TVOne-vs-TV3-november-15-2015 Continue reading »

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TVNZ will be enjoying the 11% increase of Seven Sharp on the previous week as the average audience jumped back towards the half million mark with 495,070 viewers per night. The increase is also reflected in the year on year figures with a 17% increase on the same period in 2014 and a 38% increase on 2013.

Mediaworks will be relieved to have a 3% lift on the previous week’s worst ever 7pm figures but Story’s 148,838 viewers per night is the second worst week for their early evening current affairs line up.

TVOne-vs-TV3-october-19-2015 Continue reading »

The first week of daylight savings saw some big drops in viewership for both TV One and TV3 last week but while Seven Sharp had the biggest decrease of the week, Friday night saw Mediaworks suffer the worst average audience at 7pm we’ve seen. Lip Sync Battle’s average audience of 59,670 viewers is only marginally higher than what is on Four or Choice.

Seven Sharp was down 17% on the previous week to an average audience of 416,828 viewers per night.

TVOne-vs-TV3-october-5-2015 Continue reading »

We’ve been watching the growth of Paul Henry’s early morning TV show and wondering how it has been performing as a multi-platform program on radio as well. The numbers are in and Mediaworks will definitely be happy with Paul Henry.

Nationally, Radio Live’s cumulative audience between 6am and 9am has gone from 100.4 last survey to 107.8 this time around.

Newstalk ZB has dropped by a slightly smaller margin, down 7.0 to 255.0.

In other relevant Radio Live news, Story’s Duncan Garner saw his drive show fall 12% to 59.3 Continue reading »

Yesterday afternoon, Mediaworks released a report which talked up what they perceived to be their ratings successes of the past week. Most people saw it for what it was but TVNZ’s Graeme Muir, Editor of Content, made this comment:

This is a bit like putting out a release that we’re nailing it in Household Shoppers with One Dog and Three Kids over 65. I’m pretty sure last time I checked 18-39 was TV2’s commercial demo, not TV3’s. But let’s entertain them for a minute about ‘double the audience’, with the rider that overnights never tell you very much. (If
they did, how can they explain away their Friday audience, which was a third down on their winning Thursday? You can see how meaningless the exercise is). Continue reading »